Pro Tip:
Monopolize
the Market
A good idea is a terrible thing to waste.
And Kalimizzou makes them a reality.

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Building a world-class marketing unit is like playing Monopoly.
There are twenty-two elements to create a dominate market.
The Elements of a World-Class
Marketing Organization
Strategy Managing Executing Understanding

*  Adapted from the CEB Marketing Leadership Roundtable

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Kalimizzou.